A small Portland, Oregon music agency called Marmoset is becoming a solution for Hollywood producers to find indie bands with real grassroots cred. Here’s how they’ve turned their musical taste into a $2 million-a-year business.
The company's Meander software created a gorgeous new style of film by solving one small problem: Digital animation software can’t draw curves. Brian Whited, senior software developer at Disney, says: “I would go to an artist and ask them to draw curves, over and over again. I'd say, ‘Does that feel right?' and they’d say, 'Oh, that’s a little off, that’s not exactly what I wanted.' That was probably the first six months of development."